Picterra, a leading provider of GeoAI solutions announces the launch of Picterra Tracer, a new, all-in-one product designed to simplify and enhance the process of creating, validating, analyzing, and monitoring land plots and boundaries using geospatial imagery. This versatile product is aimed at producers, operators, and traders involved in the supply chain of soft commodities and forestry, where compliance with environmental regulations and sustainability reporting is critical. Picterra Tracer provides a visually appealing geographic interface to trace commodities to their plots.
Developed with flexibility and efficiency in mind, Picterra Tracer addresses various use cases. It helps organizations comply with regulations like the European Union Deforestation Regulation (EUDR), validate carbon credit claims, and perform complex environmental monitoring. Picterra Tracer works with satellite, drone, or aerial imagery, leveraging open-source layers globally through Google Earth Engine and at a regional scale (issued by national institutes or recognized mapping bodies) so users can analyze plots accurately and confidently.
“Regulatory requirements such as the EUDR and the demand for transparent sustainability practices have created immense pressure on companies to manage their supply chain and associated geospatial data more effectively. As fragmented solutions have only added complexity to the operations of ecosystem stakeholders—keeping stress levels high with EUDR on the horizon—Picterra Tracer steps in to fill this gap. It delivers a product that not only simplifies compliance but also adds strategic value by transforming raw data into due diligence reports relevant across multiple industries.” Frank de Morsier, COO & Co-Founder, Picterra
Comprehensive plot management and analysis
Picterra Tracer offers a full suite of features designed to support the entire workflow of managing and analyzing land plots. These features include:
- Seamless data ingestion and correction: The product simplifies the ingestion of diverse geospatial data types and plots information in formats such as CSV, KML, and GeoJSON. Automated data correction tools ensure that all incoming data is accurate, consistent, and compliant with regulatory standards like the EUDR.
- Creation of plot boundaries: Automatically map plot boundaries with only location and area details. Following the crop pattern, Picterra Tracer can detect changes in canopy structure, roads, paths, and grasslands to guide the creation of accurate plot boundaries.
- Advanced analysis for compliance and sustainability: Users can apply advanced analytical models to detect deforestation, analyze land use changes, or verify carbon credit schemes. Picterra Tracer ensures accurate insights into plot status and compliance risks by processing large-scale geospatial data.
- Interactive visualization and reporting: The product provides interactive data visualization tools that allow users to map and explore plots, visualize environmental layers (such as deforestation detection), and review the analysis results. Exportable reports, including one-click reporting for EUDR compliance or internal sustainability reviews, are available for compliance submissions.
